Reverse Logistics Process Reengineering : Improving Customer
نویسندگان
چکیده
Reverse logistics, the movement of materials back up the supply chain, is being recognized by many organizations as an opportunity for adding value. While global environmental concerns have been the motivation for initiating the field of reverse logistics, businesses have discovered that valuable commercial opportunities are embedded in reverse logistics. The management of customer returns of previous purchases, a common type of reverse logistics, may be a last frontier of competitive advantage. Here potential avenues may be explored to enhance customer service quality and reduce cost and cycle time.
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